Glamour, understated luxury and a sense of seaside carelessness. The Cannes Film Festival has always been a cultural occasion where cinephilia and stylishness intertwined creatively, resulting in fabulous appearances and looks, sometimes vividly remember decades after. This year, CHANEL took the red carpet by storm.
Friends of the House showcased the elegant and sumptuous aesthetic CHANEL’s fine craftsmanship is known for, leaving the fashion world amazed and, truth be told, a little jealous too. Penélope Cruz wore a navy CHANEL couture gown from Karl Lagerfeld’s last collection, which featured hand-painted lace and took over 400 hours to create in the house’s haute couture atelier. Tilda Swinton on the other hand opted for a minimalist approach, choosing a sleek cream satin CHANEL suit that -in her own words- served as the kind of “good company” one needs in order to disengage themselves from the intimidation caused by walking the red carpet.
In the mood for a sexy-retro look, house ambassador Marion Cotillard attended the premiere of La Belle Epoque wearing a black dress from CHANEL’s spring 1999 couture collection, that beautifully exposed her midriff. Meanwhile, newly appointed CHANEL’s fragrance ambassador, Margot Robbie, delivered an awe-inspiring appearance with an ensemble nobody saw coming. A sequined babydoll style top, over a pair of sequined -not too tight not too loose- black pants, paired with a black choker and black mules gave a modernized 60s feeling you cannot help but instantly love.
Looks like CHANEL is an inexhaustible source of inspiration when it comes to dressing classy, memorably and with the right amount of twists.
For Gabrielle Chanel, America had been an alluring symbol of mythical proportions ever since she was a child. Eventually, her legendary talents along with her strong will led her to her “imaginary continent”, providing her with all the appropriate means to thrive by making fashion history.
It did not take long for the American press to notice Gabrielle’s refreshing European flair and for the women of the New World to fall in love with her collections and N°5. What she brought to the table was not only about clothes and trends but about style in a holistic, life-changing way. Gabrielle’s take on the way a woman carries and expresses herself introduced a revolutionary theory, regarding both the modern silhouettes of her creations and the whole attitude they came with.
Hollywood loved Gabrielle immediately. Beyond doubt, she was considered the right person to replace the industry’s cliché baroque style with a breath of fresh air, by initiating top actresses such as Greta Garbo and Gloria Swanson into the world of Parisian chic. And she did! According to Vanity Fair, Gabrielle Chanel was the first to apply the principles of modernity to fashion, and that was the milestone that solidified her status as a fashion pioneer.
Diary
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CHANEL x CANNES: A POWERFUL COMBINATION OF FASHION AND CINEMA